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Sustainable products are those products that provide environmental, social and economic benefits while protecting public health and environment over their whole life cycle, from the extraction of raw materials until the final disposal. == Scope of Definition == According to Belz, Frank-Martin.,〔Frank-Martin B. and Peattie, K. (2009). Sustainability Marketing: A Global Perspective. Wiley, United Kingdom.〕 the definition of sustainable product has six characteristics: * Customer satisfaction: any products or services that do not meet customer needs will not survive in the market in a long term. * Dual focus: compared with purely environmental products, sustainable products focus both on ecological and social significance. * Life-cycle orientation: sustainable product is constantly environmental-friendly during its entire life. That is, from the moment the raw materials are extracted to the moment the final product is disposed of, there must be no permanent damage to the environment. * Significant improvements: sustainable products have to contribute to dealing with socio-ecological problems on a global level, or provide measurable improvements in socio-ecological product performance. * Continuous improvement: since the state of knowledge, technologies and societal expectation keep on developing, so sustainable products should also be continuously improved regarding social and environmental variation. * Competing offers: sustainable products may still lag behind competing offers, therefore, the competing offers may serve as a benchmark regarding social and ecological performance. Michael Braungart and William McDonough's book ''Cradle to Cradle: Remaking the Way We Make Things'' 〔Michael Braungart and William McDonough (2002). Cradle to Cradle: Remaking the Way We Make Things. North Point Press, USA.〕 expands on the life-cycle part of this definition. They suggest that we should make every material and product so that it can be disassembled when its use is over, and so that all the materials of which it is made can then be returned to the Earth after composting, or endlessly recycled as raw materials. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Sustainable products」の詳細全文を読む スポンサード リンク
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